The movie “Exhuma” has made history in the Korean film industry by attracting 8 million viewers just 18 days after its release. This film has created a box office sensation by drawing audiences to theaters with its high engagement and unique story. As of the afternoon of March 10, 2024, according to the Korean Film Council’s integrated computer network for cinema tickets, “Exhuma” has surpassed a cumulative audience of 8 million. Its steady popularity since release suggests that reaching 10 million viewers may not be far off.
“Exhuma” is an occult mystery genre film that deals with bizarre incidents experienced by geomancers, morticians, and shamans who are paid a large sum of money to relocate a suspicious tomb. Directed by Jang Jaehyun, and provided and distributed by Showbox, the film is co-produced by Fine Town Production and MCMC. It has been well-received by audiences, offering them a new experience.
In particular, Showbox expressed their joy through their official SNS, stating, “A new record every day. ‘Exhuma’ surpasses 8 million viewers.” This marks the first time in 8 years that a film released in February has surpassed 8 million viewers, indicating that “Exhuma” has become more than just a movie; it has become a cultural phenomenon.
The success of “Exhuma” is not just about numbers. It proves the potential of the Korean film industry and serves as an example of how much influence a new genre of film can have on audiences. The continued success of “Exhuma” and its journey towards surpassing 10 million viewers will undoubtedly be interesting to watch.
Thus, the sensation of “Exhuma” is injecting new vitality into the Korean film industry. There is growing anticipation for what records this film will set in the future and what impact it will have on the Korean film industry.