The performance version music video for NewJeans’ ‘Hype Boy’ has surpassed 200 million views on YouTube, setting yet another significant milestone. As of November 13, their agency ADOR announced that this song marks NewJeans’ third music video to reach 200 million views. Previously, ‘OMG’ and ‘Super Shy’ achieved the same milestone. Notably, ‘Hype Boy’ was the first of NewJeans’ music videos to hit 100 million views, drawing considerable attention.
‘Hype Boy’ combines moombahton and electro-pop to create a refreshing sound that maximizes NewJeans’ appeal. The performance version music video captures the charm of the five members in long takes, showcasing stylish choreography and unique styling. Upon its release in August 2022, the song dominated domestic and international charts, sparking the ‘NewJeans Syndrome’ and spreading as various challenges and memes among global fans.
NewJeans currently holds a total of five videos with view counts in the hundreds of millions. In addition to ‘Hype Boy’, ‘OMG’, and ‘Super Shy’, both ‘Ditto’ and ‘Cookie’ have exceeded 100 million views. Even 2 years and 3 months post-release, ‘Hype Boy’ remains at the top of major domestic music charts, continuing to receive immense love.
NewJeans’ achievements demonstrate that their music transcends time and boundaries, maintaining enduring popularity with fans. There is much anticipation for what new records NewJeans will set and the joy they will bring to music fans in the future.
