The music video for ‘Hype Boy’ by the group NewJeans has set another record. As of November 13, the music video surpassed 200 million views on YouTube, confirming NewJeans’ sustained popularity. This marks their third 200 million view milestone following ‘OMG’ and ‘Super Shy,’ once again demonstrating NewJeans’ global appeal.
‘Hype Boy’ is a song that boasts a refreshing yet sophisticated sound through the blend of moombahton and electro-pop, showcasing NewJeans’ unique styling and sensuous choreography. The performance version of the music video uses a long-take technique to maximize the charm of the five members, providing viewers with both visual and auditory pleasure.
Released in August 2022, the song received significant attention as it swept domestic and international charts shortly after its release. Particularly, it sparked a global challenge craze by creating the catchphrase “NewJeans’ Hype Boy.” Even 2 years and 3 months after its release, it continues to maintain a top position on major domestic music charts, receiving unwavering love.
NewJeans currently holds a total of five videos with hundreds of millions of views. In addition to ‘Hype Boy,’ ‘OMG,’ and ‘Super Shy’ with 200 million views, ‘Ditto’ and ‘CooKie,’ which surpassed 100 million views, are also included in this list. The achievements of NewJeans are expected to continue, and fans are watching closely for their next steps.
NewJeans’ global popularity is anticipated to keep expanding, and there is growing anticipation for the response their new content and music will elicit. If you are curious about NewJeans’ next steps, stay tuned.
