SM Entertainment
After going through an audition survival program of their own, NCT WISH officially debuted earlier this year, with members Sion, Riku, Yushi, JaeHee, Ryo, and Sakuya. They entered the K-Pop industry spotlighted by a radiant innocence and all encompassing warmth that had netizens brightly smiling from ear to ear. Performing across music stages with ‘WISH’, the rookies were able to showcase an addictive, vitamin-like charm that eventually led to a sold out nationwide fan meeting tour.
Despite their career just starting, NCT WISH lives up to the legacy of their SM Entertainment seniors and prove to be a group everyone should look to stan. Now, they aim to heat up the summer with their distinct, feel good vibes and leave a lasting mark, making a return with ‘Songbird’. In similar fashion to ‘WISH’, they aim to have two versions of the track. This time, they start off with a Japanese version, while the Korean version is set to drop at a later date.
While it just released, the track is quickly climbing up the charts, cementing NCT WISH’s status as superstar rookies.
A Clear Artistic Identity
SM Entertainment
Having just made their debut earlier this year, ‘Songbird’ marks NCT WISH’s return with new music. And with only a few songs under their belt, it can be hard to really say how they want to be perceived as artists. However, with the help of their company, they’ve managed to create a cohesive image of warm, radiant innocence. Where their fellow NCT subunits err more on hip-hop and experimental styles, the boys of NCT WISH turn it up multiple notches on the brightness meter.
Although hard-hitting dance tracks and trendy Y2K beats has dominated the industry, the rookie idol group have continued moving forward with a clear artistic identity of positivity and warmth. While their image might change in the future, their current commitment to this concept has allowed the group to stand out and differentiate themselves from the rest.
Complements The Summer Season
‘Songbird’ quickly steps on the gas pedal and goes at full speed right from the intro. Its highly addictive energy acts as the perfect companion to the current summer season, raising temperatures and heartrates with its exciting rhythm. It makes you feel like you’re soaring through the sky like a bird in flight, set to land wherever your heart desires. The song makes for the perfect background track to any of your summer plans, whether you’re having a solo adventure at the beach or exploring new city streets with a group of your closest friends.
NCT WISH On An Upward Trajectory
Kpopmap
A new track means new heights and increased interest for the boy group. Looking at Google trends, netizens’ interest towards NCT WISH immediately rose the moment ‘Songbird’ released. This showcases the hot response from fans and how they’ve been waiting for the idol group to drop new music. Even when their schedule wasn’t as packed, fans continued typing their names into search engines, further proving their global reach despite being in their debut year.
Following its release, ‘Songbird’ has been charting well on iTunes music charts across several countries with its music video currently standing at 203K+ views on YouTube (as of 06/24 at 1:45PM KST). They’ve already performed the song live through Japanese music program, “CDTV“, but fans are waiting for an official live performance video that will surely pop up over the course of their promotions for ‘Songbird’. Being known for their incredible live vocals, expectations are high for the group, but with little worry as they’ve delivered, time and time again.
NCT WISH have once again released another hit that has captivated NCTzens’ hearts. With ‘Songbird’, they continue to add trendy and addictive hits to their ever-growing discography.
What do you like about their new track, ‘Songbird’?
