MONSTA X Is Headlining And Jessi Is Joining The Lineup Of Artists Performing For The “We Bridge Music Festival And Expo”

Acclaimed boy group MONSTA X and award-winning soloist Jessi is reported to join to be participating at the “We Bridge Music and Expo”. The event is a 3-day cultural expo and 2-day music festival in Las Vegas celebrating Asian entertainment and culture. This year’s festivities is set to take place on April 21-23. These two additional acts will join ENHYPEN and a lineup of other popular K-Pop artists such as Kang Daniel, VIVIZ, DREAMCATCHER, CIX, ONEUS, fromis_9, and BE’O.

MONSTA X is known as one of the leading 3rd generation K-Pop male groups, with a discography of hard-hitting albums and singles that have gained a massive worldwide following. Their viral tracks, such as ‘Beautiful Liar’, ‘Play It Cool’ with Steve Aoki, ‘Crescendo’, and ‘Deny’, have been featured on the Billboard Hot Trending Songs list. They released their latest EP, “REASON,” just last month, and we saw all 6 songs from thes said EP reach the top ten on the Billboard charts. The award-winning group has performed at numerous music festivals and international stages across Europe, Asia, South, & North America, and they are set to perform in Las Vegas this year. MONSTA X is the only band from Korea to release two albums entirely in English, and their hit singles, ‘WHO DO U LOVE?’, ‘One Day’, and ‘YOU CAN’T HOLD MY HEART’ make them the only K-Pop group, besides BTS, with three or more Top 40 US Pop singles.

Jessi, one of the biggest K-Pop female rappers, has garnered millions of fans worldwide with her hit songs, such as ‘What Type of X’ and ‘Zoom’, which stayed on Billboard’s Global 200 chart for four consecutive weeks since its release in May. Her song ‘Nunu Nana’ has over 100 million streams on Spotify, and its music video has collected over 199 million views to date. Jessi’s music caters to various settings, from workout playlists to the club scene, and is guaranteed to get her fans energized and ready to hit the dance floor. The award-winning artist has also performed in several international concerts, including her live stages last year: solo concert “Zoom” in Manila and her “Beyond Your Imagination Tour” in Europe.

We are really excited to be part of “We Bridge Music Festival and Expo” and bring our show to Las Vegas for all the fans! We will be there on April 21 and canโ€™t wait for you all there.
MONSTA X

Iโ€™m so excited to join “We Bridge Music Festival and Expo” this Spring in Las Vegas. Catch me at the Expo meeting fans and performing on April 21 at the festival. Hope to see you all there!
Jessi

“We Bridge” is organized by the Infinite Prospects Entertainment (IPE) with the support of MGM Resorts International, the very group that brought BTS to Allegiant Stadium for the four sold-out nights of their “Permission To Dance On Stage” in Las Vegas. “We Bridge” aims to incorporate the Asian pop culture, which has spread its influence and impact music, film, art, and fashion, in one event that celebrates Asian artists and the culture that has made their identity. The music festival and expo will be a multi-sensory, live event that will immerse the attendees into an carefully curated world which serves as bridge to the present and future of Asian music, media, art, and fashion.

We are so pleased to team up with “We Bridge Music Festival and Expo” as a sponsor… It was important to us to get involved with this diverse showcase of Asian-American and Asian communities coming together to celebrate their collective cultures in one of the most exciting entertainment capitals in the world, Las Vegas.
Eric Toda, Founder of Meta Prosper & Global Head of Social Marketing at Meta

This is an exciting time to welcome MONSTA X and Jessi and their fans to Las Vegas. We can’t wait to welcome them to the “We Bridge Music Festival and Expo”… They will be participating in the Hi-Touch event for the Expo at Mandalay Convention Center on April 21 and performing on that same day at the music festival at Michelob ULTRA Arena. Check our website and social media for more up-to-date information. We are very grateful to have Meta Prosper participating with us this year. Working with a leader of the community such as Eric and seeing what he has done with the platform is exactly what our mission is all about.
Alex Kang, CEO of Infinite Prospects Entertainment

The GRAMMY Museum has a dedicated stage on the expo floor for three days, which will feature exclusive performances and panels with the artists from the lineup, and Asian thought leaders. The Museum will be made available to all attendees. After each panel, Hi-Touch events with the artists will be held, which is a benefit given to tickets holders of specific tiers. “We Bridge” has joined forces with culture curators and creators who will display the finest visual artists and their works from Asia and Asian America.

Check out “We Bridge’s” social media channels, Twitter and Instagram, and website to keep up with their updates.

Which artists from “We Bridge’s” lineup are looking forward to the most? Share it with us through the comment section.

 

“We Bridge Music Festival & Expo” Will Be Headlined By ENHYPEN, And Will Feature Kang Daniel, VIVIZ, And More K-ArtistsQuick ReadsFeb 2, 2023