IVE, the sensational K-pop girl group, has announced an exciting collaboration with the renowned art toy brand Bearbrick. This project marks a significant milestone at the intersection of music and art. The song, titled ‘Supernova Love,’ features the internationally acclaimed producer David Guetta. It will debut with its music video on the official WonderK YouTube channel on October 24 at 6 PM.
This collaboration stands out as the first of its kind between Bearbrick, a domestic idol, and an international artist. Daniel Kim, the founder of The Call Up X, is the main producer and composer behind ‘Supernova Love.’ His creative vision goes beyond just music; he also designed the Bearbrick figures featured in the music video, adding a unique visual element to the collaboration.
‘Supernova Love‘ is part of The Call Up X’s ambitious global initiative known as the Collab Series. This series showcases unique partnerships between top-tier artists. The blend of David Guetta’s electronic music prowess with IVE’s vibrant K-pop sound is expected to create a captivating listening experience. Notably, the song samples the iconic work of composer Ryuichi Sakamoto, specifically the piece ‘Merry Christmas Mr. Lawrence.’ This adds a sophisticated layer to the track, resonating with a wide audience.
The anticipation surrounding ‘Supernova Love’ has already translated into impressive chart performance. The song quickly ascended to the top of various global music charts, reaching number one on QQ Music in China and topping the iTunes Top Songs chart in Japan. It has also made a notable impact on the Apple Music Top Songs chart in the dance category. Spotify rankings reflect its success, with ‘Supernova Love’ breaking into the top 10 in regions such as Germany and Switzerland.
This collaboration highlights the ever-evolving landscape of the music industry. It emphasizes the cultural fusion that occurs when different art forms come together. Fans of IVE, Bearbrick, and David Guetta are eagerly awaiting the release. ‘Supernova Love’ promises to be a groundbreaking addition to the musical tapestry of 2023.
In conclusion, this collaboration is not just about music; it represents a blend of K-pop and art toys. The unique partnership between IVE, Bearbrick, and David Guetta showcases the power of creativity. As we approach the release date, the excitement continues to build, making ‘Supernova Love’ one of the most anticipated songs of the year.
