In an exciting announcement today, JYP Entertainment, Imperial, and Republic Records revealed the expansion of their global strategic alliance through an enhanced label partnership. This new development will foster collaboration across the entire JYP roster, spanning various endeavors such as worldwide distribution, A&R, marketing, and business development.
The primary objective of JYP Entertainment, Imperial, and Republic Records is to leverage their collective expertise and resources to fortify and promote JYP artists on a global scale, propelling K-Pop to new heights in the international music market. The success of this partnership has already been demonstrated through the achievements of acclaimed JYP acts such as TWICE, Stray Kids, and ITZY. Building on this momentum, the alliance will now extend its extensive partnerships to emerging JYP talents like NMIXX and Xdinary Heroes, among others.
Since its inception, the immensely successful collaboration between JYP Entertainment, Imperial, and Republic Records has resulted in groundbreaking milestones. Notably, Stray Kids made history in 2022 with their mini albums ODDINARY and MAXIDENT consecutively debuting at #1 on the Billboard 200 Chart, while amassing an impressive 4 billion global Spotify streams. In the same vein, TWICE has set a record as the K-Pop female act with the most Top 10 debuts on the Billboard 200 Chart, now totaling four. Currently embarking on a world tour, TWICE has also become the first female K-Pop group to sell out both SoFi Stadium and MetLife Stadium.
It has been a continuous journey of astonishing achievements through the strengthening of mutual trust as loyal partners. The expansion of this partnership between these leading music companies will sculpt the next vision of K-Pop, opening up a new chapter together.
Jimmy Jeong, JYP Entertainment CEO
This partnership was born out of mutual respect and admiration. We recognize the incredible opportunity to be at the forefront of the next K-Pop explosion. The potential is limitless.
Monte Lipman, Republic Records Founder and CEO
Looking forward to future collaborations between the 3 industry powerhouses? Let us know through the comment section!
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